Brand identity is more than just a logo and a catchy slogan; it's a strategic alchemy that transforms you (& your team), your products and services into memorable experiences. And it's these experiences and how you make your customers feel that sells your products and services. A strong brand creates your 'customer experience' and is way more than just a logo.
This is where Lesley Wrankmore & Alchemy Brand Consulting, can help you - distilling what is important to your customers and applying a little magic to make your brand connect directly with your customers - delivering the experience they need to make them commit and whats more to keep your customers coming back time and time again - after all it's much easier to keep a customer, than find a new one!
With decades of experience in marketing and branding, Lesley has founded Alchemy Brand Consulting, dedicated to helping small to medium-sized businesses in the UK unlock the full potential of their brands. We know there are so many businesses out there that want to offer more, and grow quicker, but just don't have the budget to hire a so called marketing guru! It's tough out there now and so Lesley Wrankmore and Alchemy Brand Consulting exist to support you.. providing brand & marketing know how as a service - you don't have to employ us, we'll just work for you as and when you need support. Need a plan writing, a project taken care of or even just turn up as your Marketing Director to a big customer pitch - we are here for you!
The Alchemy of Branding
Branding is like a fine art. It's a complex process that blends creativity, strategy, and insight into a magical elixir that connects your business to your target audience. Just as an alchemist turns base metals into gold, Lesley Wrankmore & Brand Alchemy Consulting turns your brand into a valuable asset that attracts and retains customers. But what does this alchemy entail?
At Alchemy Brand Consulting, we believe that every business has a unique essence waiting to be discovered and nurtured. We understand that, for smaller companies, the budget for branding and marketing can be tight. That's why we take a bespoke approach to branding, tailoring our services to suit your specific needs and financial constraints.
Lesley Wrankmore: The Brand Alchemist
Lesley Wrankmore is not your typical marketing expert. She's a seasoned professional with a rich history in helping businesses navigate the intricacies of branding and marketing. Her journey as a brand alchemist began with a passion for creativity and an in-depth understanding of how businesses grow.
Lesley has a knack for turning complex brand challenges into clear and actionable solutions. Her extensive experience across various industries allows her to bring fresh perspectives to the table. She's not just an advisor; she's a partner who becomes deeply invested in your brand's success.
What does Alchemy Brand mean?
Alchemy represents the transformation of your brand into a valuable and distinctive identity, and your brand is not just a tagline. It's a commitment to helping businesses like yours discover your unique essence, refine your message, and engage with your target audience effectively. It's about making your brand shine in a crowded marketplace.
Our Alchemy process is a fusion of creativity, market research insights, and strategic thinking. We work closely with you to understand your goals and challenges, crafting a customised strategy that fits your budget and objectives. We're not here to impose a one-size-fits-all solution; instead, we aim to tailor our services to whatever you need.
What we do
Alchemy Brand Consulting offers a comprehensive range of services, specifically designed for small to medium-sized companies in the UK:
1. Brand Strategy:
We help you define your brand's unique selling proposition (USP), target audience, and positioning in the market. Our strategies are designed to set you apart from the competition.
2. Brand Identity:
We create or revamp your visual and verbal brand elements, including logos, taglines, and brand messaging, to ensure a consistent and captivating brand image.
3. Content and Marketing Strategy:
We assist you in developing content and marketing plans to reach your audience through various channels, from social media to email marketing. And yes, of course we can write all the content for you too!
4. Brand Workshops and Training: We empower your team with the knowledge and tools they need to uphold and promote your brand effectively.
5. Ongoing Support: Our commitment doesn't end with the completion of a project. We offer ongoing support and guidance to ensure the continued success of your brand.
Join Us in the Alchemical Journey
If you're a small to medium-sized company in the UK seeking expert guidance in brand strategy and marketing, Lesley Wrankmore & Alchemy Brand Consulting is your partner on this transformative journey. Lesley and her team of experts are here to guide you through the intricate process of branding, offering solutions that are tailored to your unique needs and budget.
Get in touch today to unlock the potential of your business - let the alchemy begin.